Our Story

We are just a couple of crazies who have dared to dream. We are living in a 2 bedroom unit with 3 boys whom have a lot of spunk (and energy) just to make this dream happen. "I can do all things through Him who strengthens Me" Phillipians 4:13

After many years of working in the baby Industry we realised two things. 1. Every parent needs to use a swaddle wrap in some way or another in those early stages of their babe entering the world. And  2. There's always room for cool contemporary designs that steer clear of the typical cliche baby prints. So we decided to create a brand that would start off offering wraps that could stand out in the crowd with our refreshing bright prints. Fresh. Simple. Fun. 

It was a no brainer that our first range would include as much bamboo as we could get our greedy hands on. We then realised in order to hit the sweet spot with our particular style of printing that we needed to add a touch of Cotton for extra strength. We've poured many hours and tears into reaching our end product. And ... it is just the beginning for us, so many great ideas and products to come.

We can only pray and hope that we continue to learn as we grow and can't thank you enough for coming along for the ride.

Heybaby. Seriously good stuff.